by June Tang & Ginnie Morse
“How might we redesign the skin care experience for all genders and races of users so that they can feel included and accepted in the community of self-care? How might we also make skincare more sustainable to match the practices of eco-friendly users and optimize usage without or with minimal waste?”
Through a movement starting at the source, skincare should be designed for sustainability and longevity. Prices are already going into aesthetically pleasing packaging, resources just need to be produced to allow users to refill bottles of products opposed to single use. Branding and advertising must also make a change, with its focus on women, skincare, and self-care in general need to become more inclusive and accepting spaces. This will allow all people to safely navigate a space in which self-confidence and knowledge can be found, as well as the community, support, and positive relationships with ones-self.
Physical Store– Essentially, customers enter the store and see the sampling section. Afterward, customers can head to the container section, or clean their own container at the cleaning station first. They then measure the empty container and fill products at the bulk section. We designed everything in gradual order, so customers do not have to be interrupted while doing any step. Moreover, in order to let customers can navigate the store by themselves, we created the instruction manual of how our own store operates.
Skincare Seminars– These seminars are facilitators for conversations, discussions, and places where people just meet to talk. People do not have to just talk about skincare either! Skincare does not just have to be about healthcare. It is a ritual that helps people relax after a long, stressful day at work, and to be able to do this ritual with someone else and share your stories with them.
Skincare Subscription Box–If people do not want to go into the store and interact with other people, they can get our subscription boxes that are carefully curated for different types of skin concerns. The products only come with reusable containers and packaging, and they can bring those containers in to refill or simply recycle them. This is a way to give customers a personal and customized skincare experience that gives them comfort.
Reusable Packaging– Customers will reuse those containers to refill our skincare product.